The British Museum at your fingertips
- The British Museum ↗
- London, United Kingdom
- 2022
The British Museum at your fingertips
The British Museum is one of the world’s leading museums. Bringing together under one roof the cultures of the world, spanning continents and oceans. The collections allow visitors to discover two million years of human history and culture.
Telling the stories of key moments in the epic story of two million years of human culture is vital for the experience of its visitors.
Encourage visitors to explore
Bring the stories of objects and galleries to the visitors pockets, allowing them to explore the museum their way.
Crafting a modern pocketsize guide
Development of a new and modern-looking audio guide app, in line with the visual identity of the British Museum.
Accessibility
Make the museum’s stories accessible for all, in line with the WCAG 2.1 AA accessibility standards.
We created
The museum at your fingertips
The British Museum Audio App
In collaboration with our client, we developed the British Museum Audio app, serving as your portal to insightful narratives about the museum’s collections and galleries. This app offers a compelling journey spanning two million years of human culture and history. Accessible on both iOS and Android platforms, it provides a seamless opportunity for you to explore, learn, and deeply engage with the richness of our shared heritage, regardless of your location in the world.
- Concept
- Design
- Development
The British Museum in your pocket
Users can access the museum's enriching narratives anytime, anywhere – whether they're exploring the museum's galleries or seeking to immerse themselves in its cultural treasures from the comfort of their own homes. Extending the reach of the museum’s stories to a global audience, transcending physical boundaries.
Modern and visually appealing design
The design process for the audio guide app was meticulously curated to align with the esteemed brand and identity guidelines of the British Museum. Aesthetics were a paramount consideration, resulting in a visually captivating interface that skilfully highlighted the museum's remarkable content.
User experience and accessibility
Centered around the end user, the design ensures a seamless and engaging user experience throughout the app's navigation. Accessibility held equal importance, as the app was developed in strict adherence to the WCAG 2.1 AA standard, thereby guaranteeing an inclusive and accommodating experience for all visitors, regardless of their accessibility requirements.
Paid content packages
A crucial aspect of the app is its integrated in-app purchase functionality. By enabling visitors to buy tour content through in-app purchases, the museum can capitalise on the increased engagement and interest cultivated by the app.
It has been a pleasure working with Tapart to build and launch the British Museum Audio app. They are professional, responsive, and knowledgeable throughout the entire app development process. We look forward to working together to provide the best possible experience for our users.